Last week we were delighted to welcome guests from across the city for the launch of Birmingham’s Lunar New Year 2024 celebrations.

Joined by our Lunar New Year festival co-producers Birmingham Chinese Festival Committee and festival site hosts, Southside District, we welcomed new and established businesses in the district alongside entrepreneurs, our friends in hospitality, academic institutions and community groups. The launch shared our exciting plans for the festival and the different ways businesses can get involved.

Our sponsors, marketplace stall holders or programme advertisers all play a significant role in delivering an ambitious festival that we can all be truly proud of.

Birmingham’s Lunar New Year celebrations welcomes over 30,000 visitors each year, to find out how your business could benefit from getting involved, please contact our Head of Development Judith Greenburgh by emailing festivals@birminghamhippodrome.com to start a conversation.