Birmingham Hippodrome’s wide-reaching platforms can help you build your brand and grow your audience
From frequently engaged arts and culture lovers who regularly attend ballet, opera, musicals, dance, to families who enjoy our unmissable pantomime and yearly outdoor festivals and workshops – our reach is vast. We regularly welcome over 600,000 paying visitors to the venue per year from the West Midlands and beyond.
There has never been a better time to get involved!
To find out more, please contact Emma Thompson or call 0121 689 3071.
Proud Partner of Birmingham Hippodrome
At Darwin Escapes, we’re committed to creating exceptional experiences – and that extends beyond our resorts. Through our partnership with Birmingham Hippodrome, we’re proud to support Hippodrome Unlocked – a programme that opens up world-class theatre to new and diverse audiences across Birmingham.
Together, we’re helping remove barriers to access, reflect the city’s vibrant communities on stage, and expand opportunities for young people through education and outreach.
This partnership not only delivers meaningful impact, but also gives us valuable brand visibility across one of the UK’s busiest theatres during peak booking seasons. A truly rewarding collaboration – for us and for the audiences it serves.
Platforms with power and reach
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- Database:
C. 800,000 individual names with clearly defined segmentations - Annual patron visits:
Regularly welcome over 600,000 visitors, with over 300,000 additional touch points through the community and outdoor Festivals programme - birminghamhippodrome.com:
100,000 monthly visits - Season brochure:
Distribution 300,000 (3 editions pa Apr, Sep, Dec) - Monthly e-newsletter:
Distribution 197,000 - Wide social media reach:
- Database:
| 86,352 | |
| 58,909 | |
| 30,468 | |
| 6,560 | |
| TikTok | 1,316 |
Numbers accurate as of April 2025